Jump to:
If you’re ready to ditch the razor and say goodbye to waxing for good, laser hair removal is the most effective long-term solution. But with so many providers out there, choosing the right one can be overwhelming.
That’s why we’ve narrowed it down to three of the most talked-about companies in the space—Milan Laser, Ideal Image, and SEV Laser—with Milan earning the top spot for its unmatched value, safety, and results.
In this guide, we’ll walk through:
- What laser hair removal is and how it works
- A side-by-side look at the top companies
- Why Milan Laser is the best choice for most people
What Is Laser Hair Removal?
Laser hair removal uses concentrated beams of light to destroy hair follicles at the root. It’s a safe, FDA-cleared procedure that significantly reduces hair growth over time—often permanently.
Each session targets hair in the active growth phase, which is why multiple treatments are needed. Most people see dramatic results in 6–10 sessions, and it works on areas like the legs, underarms, bikini line, back, and face. Newer lasers now make it safe for all skin tones, and discomfort is usually minimal thanks to built-in cooling systems.
While it’s more of an investment up front, laser hair removal saves time and money in the long run—no more razors, waxing appointments, or dealing with ingrown hairs.
🥇 Milan Laser: The Clear Winner
With over 400 locations nationwide and a laser-only focus, Milan Laser has set itself apart in the industry by building its business around “the Milan difference“. Here’s why they’re our top pick:
1. Unlimited Treatments for Life
Milan is the only provider offering an Unlimited Package™, meaning you pay once for a body area and can return for touch-ups—forever. No hidden fees, expiration dates, or needing to buy more sessions later.
For areas with hormonal regrowth (like the face), this guarantee is a game-changer. Most competitors only sell 6–9 session bundles, which can leave you with regrowth and no coverage.
2. Top-Tier Laser Technology
Milan uses the Candela GentleMax Pro, a dual-wavelength laser that treats all skin tones safely and effectively. Each machine includes a built-in cooling system to minimize discomfort—no numbing cream needed.
3. Treatments by Medical Professionals
All treatments at Milan are administered at a minimum by nurses. This level of oversight isn’t always standard in the industry and helps ensure safety and consistent results.
4. Flexible Pricing and Financing
You’ll never get upsold or nickel-and-dimed. Pricing is clear, flat-rate, and includes lifetime treatments. Everyone is approved for financing, so you can start now and pay over time if needed.
5. Consistently High Client Satisfaction
Milan has thousands of 5-star reviews, with clients praising the results, professionalism, and peace of mind that comes from the Unlimited package. Clinics are modern, clean, and easy to access.
💡 Summary: Milan Laser is ideal for people who want permanent results, unlimited coverage, and a predictable price. It’s the only national chain focused exclusively on laser hair removal—and it shows.
🥈 Ideal Image: Well-Known, But Not Laser-Only
Ideal Image is another national medspa chain offering laser hair removal, among other services like Botox and body sculpting. Their clinics are staffed by nurse practitioners or RNs and they also offer financing options.
However, laser is just one of many services, which means it may not be their core focus. While their technology is FDA-cleared and their staff is trained, treatment pricing can vary and usually comes in limited bundles.
There’s also no lifetime guarantee—if you need touch-ups years later, you’ll likely need to buy more sessions.
Ideal Image may work well for first-timers, but the lack of unlimited treatments and a more generalized service model make it less compelling than Milan for long-term value.
🥉 SEV Laser: Boutique Vibes, Limited Locations
SEV Laser is a trendy medspa brand with locations in major cities like Los Angeles, New York, and Miami. It’s known for its minimalist aesthetic and celebrity clientele (think the Kardashians), but it’s more boutique and regional than national.
They do offer laser hair removal with medical-grade lasers, but session limits, limited locations, and less transparency in pricing hold them back from being a top contender.
SEV may appeal to younger, style-conscious clients who live near a location—but for most people seeking lasting results and broader availability, Milan is a better fit.
Final Verdict: Milan Laser Is the Smartest Long-Term Choice
When it comes to laser hair removal, you want a provider that offers safe technology, medical expertise, and long-term results without surprise costs. Milan Laser delivers on all three—and is the only provider with lifetime unlimited treatments built into every package.
Whether you’re treating a small area like the underarms or going all-in on legs, bikini, and face, Milan offers a straightforward, results-driven experience backed by real medical oversight and thousands of happy clients.
Thinking About Laser Hair Removal?
Start with a free consultation at your nearest Milan Laser location. You’ll get personalized advice, pricing, and a chance to ask anything before you commit.