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The 7 Best Shampoos for Bleached Hair in 2023

The 7 Best Shampoos for Bleached Hair in 2023

If you’ve bleached your hair for any reason, you know it’s essential to care for your hair. However, there are many options when it comes to shampooing bleach hair. We’re here to help you find the best shampoo for your bleached hair.

What’s the Best Shampoo for Bleached Hair?

Shampoo for bleached hair is designed to strengthen sensitive and damaged hair. If you don’t take care of your bleached hair, then your hair ends up broken and porous. Between cleansing and nourishing, here are our top picks for the best shampoo for bleached hair.

Our Top 7 Picks for the Best Shampoos for Bleached Hair
  1. Best Overall: Oribe Bright Blonde Shampoo
  2. Best for Thinning Strands: Nioxin Cleanser Shampoo System 5
  3. Best for Highlighting: Fekkai Baby Blonde Shampoo
  4. Best for Colored Hair: TRESemmé Shampoo 
  5. Best Sulfate-Free: Redken Acidic Bonding Concentrate Shampoo for Damaged Hair
  6. Best Drugstore Brand: L’Oreal Paris EverPure Moisture Sulfate Free Shampoo
  7. Best for Blonde Colored Hair: SheaMoisture Purple Rice Water Strength Shampoo 

Everyone’s hair is different. So whether you have thin, coarse, curly, or straight hair, you must choose the right shampoo for your color-treated hair. There are countless shampoos for bleached hair on the market, and everything on this list is noteworthy.

If you’re a person that loves your hair and wants to explore your options, we’ve got that for you too. Let’s dive into the need for buying specific types of shampoo.

Why Bleached Blondes Need a Special Shampoo

Woman having her hair pulled and it is damaged because she didn't use the best shampoo for bleached hair


Bleaching hair has risen in popularity over the years, especially among young people. It’s a way to show your creativity and personality through your hair.

But whether you bleach dark hair to add color or bleach your already natural blonde hair, the long-term damage can be extensive. You hardly need an expert to tell you that bleaching your hair can lead to dry and brittle strands.

It can have damaging and long-lasting effects that ruin your hair. Some shampoo brands have designed their products specifically for treating these types of hair. However, it’s important to note that color-treated shampoos are not all the same.

Also, researching all these products can take more time than bleaching your hair. This is why we’ve developed a list of products to help you in your search.

No matter your hair type, you can find the right product for you. Keep reading to gain a detailed description of the top seven products introduced at the beginning of this guide.

The Best Shampoo for Bleached Hair: Top 7 Picks

Now that you have the top list of shampoos for bleached hair, we can get more in-depth with the features involved. In addition, we can help you understand the different ingredients and determine what works best for your hair type and color.

Here is a detailed product description of all 7 products listed above:

1. Oribe Bright Blonde Shampoo 

Best Overall
Oribe Bright Blonde Shampoo 
  • Paraben free
  • Cruelty-free
  • Safe for daily use
  • May experience dry hair
  • Relatively expensive
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Oribe is a violet shampoo that illuminates blonde and silver hair by correcting the yellow tones while brightening highlights. This product repairs and restores the silky texture of your hair. Oribe products are suitable for color-treated hair and prevent color fading.

74% of the 1,697 global customer ratings have given this product 5 stars. In addition, customers have rated this shampoo as the highest quality for preventing color fading, which keeps hair vibrant for longer than most brands.

2. Nioxin Cleanser Shampoo

Best for Thinning Strands
Nioxin Cleanser Shampoo
  • Systems are separate based on the condition of your hair
  • Contains natural ingredients
  • Helps with hair growth
  • Dry texture
  • Expensive compared to other brands
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Nioxin is a top product for refreshing your bleached hair. This product is best for you if you have fine or thinning strands of hair. Nioxin worked to remove pollutants and toxins to create a base formula for healthier hair growth. It also gives volume and shine to your thin hair while it grows.

Of the 86 reviews written on their website, Nioxin has a 4.3 of 5 star guarantee for this product. In addition, users have seen a change in firmness and shine that they didn’t get with other shampoos.

3. Fekkai Baby Blonde Shampoo

Best for Highlighting
Fekkai Baby Blonde Shampoo
  • Vegan and cruelty-free
  • Free from sulfates, silicones, parabens, phthalates, and gluten
  • Brightens highlights
  • Frizzy hair
  • Runny and thin liquid
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Made for natural and color-treated blonde hair. This brightening cleanser is made to highlight blonde strands. This product contains pineapple and papaya, giving you the brightening that your hair needs. 62% of the 391 global ratings on Amazon have given this product 5 stars.

Customers fall in love with the elegant citrus scent. Also, the product is thick and concentrated, which means a small amount goes a long way. Finally, customers love that one bottle can be kept for a long time.

4. TRESemmé Keratin Smooth Shampoo

Best for Colored Hair
TRESemmé Keratin Smooth Shampoo
  • Prevents color fading
  • Bargain price
  • Perfectly detangles
  • Not suitable for oily hair
  • Doesn’t contain a solution for dandruff
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TRESemmé Keratin Smooth Shampoo is formulated with Keratin and Marula oil, which controls frizz without weight down your hair. This is a 5-in-1 product: detangles strands, adds shine, boosts softness, reduces frizz, and removes dullness by adding volume.

79% of the 5,725 customer reviews on Amazon have given this shampoo 5 stars.

In addition, customers gravitate to the specifically formulated shampoo design, which leaves hair effortlessly smooth and full of volume for up to 72 hours. Another top trait of Keratin Smooth Shampoo is the delicious coconut smell that customers have loved.

5. Redken Acidic Bonding Shampoo

Best Sulfate-Free
Redken Acidic Bonding Shampoo & Conditioner
  • Thick liquid
  • pH Balancing
  • For all hair types and textures
  • Hair may feel dry
  • Split ends are a possibility
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This newly designed formula is acid-based. It contains small doses of citric acid and alpha hydroxy acid. Redken gives intense conditioning and color fade protection.

In addition, it offers 56% less breakage, 82% less visible split ends, and diminishes frizz. Some Ulta reviewers noted that this product actually began stripping some color from their hair.

1,007 customers on the Redken website gave this product a 5 star rating. Nearly all customers have given this product at least 3 out of 5 stars. This was on the quality of the product and the value of the product.

6. L’Oreal Paris EverPure Shampoo

Best Drugstore Brand
L'Oreal Paris EverPure Moisture Sulfate Free Shampoo
  • Sulfate-free
  • Hair feels soft and manageable
  • It is a conditioning shampoo
  • It might weigh down natural waves and volume
  • Can cause skin irritation and hormone disruption
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This L’Oreal Paris formula is designed to preserve color and soften strands. This product uses rosemary to replenish dry hair and delivers special care to color-treated hair.

There are no salts or surfactants, which makes this product sulfate free. Sulfates can strip, dull, and damage hair. 73% of the 11,646 Amazon reviews have given this product 5 stars.

Customers note that this product does an even better job than most of the more expensive brands out there. In addition, they love the softness of their hair, especially for color-treated hair and for older people who may be losing their hair.

7. SheaMoisture Pure Rice Water Shampoo

Best for Blonde Colored Hair
SheaMoisture Pure Rice Water Shampoo
  • Purple tinted to tone blonde hair
  • Removes brassy tones
  • Sulfate-free
  • Unwanted brassiness
  • Doesn’t prevent alopecia
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The key ingredients in this shampoo are purple rice water, wild orchid, and sweet violet extract, which make this the perfect product for replenishing damaged hair. Shea Moisture products pride themselves on sulfate, parabens, phthalates, and petrolatum free.

There’s no mineral oil and no animal testing of these products. Rice water is known for increasing hair growth and assists with fighting off dandruff.

While softening and detangling your hair, this product moisturizes and nurtures your hair. This is done by hydrating and restoring natural shine. 68% of the 333 global Amazon reviews have given this product 5 stars.

Customers thrive on the moisture in their hair after using this product. Many people love the scent of this product and rave about how a little goes a long way. This saves you money in the long run.

Finding the Best Shampoo for Bleached Hair

Woman picking out the best shampoo for bleached hair in a store

Matej Kastelic/Shutterstock

When branching out to try a new shampoo, there are many factors to consider. We recommend thinking about the following considerations in your search for the best shampoo for bleached hair:


Shampoo costs money. Everything costs money. High-end shampoo and conditioner brands usually cost a lot of money. However, this doesn’t mean you need to break the bank when it comes to buying your new favorite bottle of shampoo.

Many shampoos come with the motto “a little goes a long way.” This means you can savor your expensive bottle without buying a new one every week. Tiny drops of these shampoos allow you to save money while treating your hair.


Thick and heavier shampoos are the most common when moisturizing your hair. If you’re looking to soften your hair while adding volume, you want to consider using a shampoo that weighs more than the average brand.

When Shampoo is too runny it doesn’t stick to your hair. Therefore, you don’t get the same lathering that comes from thicker shampoo.

Color-Treated Hair

When you bleach your hair, you don’t want to compromise the vibrant color that you’re adding to your hair. It’s best to keep this dyed hair shiny.

Choosing a color-treated shampoo can be challenging with all the other ingredients, but looking into concentrated formulas is the best way to keep your color vibrant.

Sulfate-Free Formulas 

Sulfates are the most common cause of pigment loss in hair. Sulfate-Free Shampoos were designed to assist people with curly, coily, and kinky hair. This formula has evolved over time.

Natural butters and plant oils are the main ingredients that add moisture to your hair. Sulfate-free shampoos are designed to retain hair color. They don’t strip away your hair color or lose your natural shine.

Frequently Asked Questions 

Image of some of the best shampoo for bleached hair on a white and yellow background

Beton Studio/Shutterstock

Should I use toner or dye after bleaching? 

Neutralizing yellow tones means you should use a toner after bleaching. Removing orange tones should be done by blue toner. Removing red tones should be done with green toner.

Should I use purple shampoo? 

Yes. Purple shampoo is designed to neutralize the bleached color. This shampoo makes sure your hair doesn’t turn brassy. 

What is the best treatment for bleached hair? 

Using various types of oils gives your hair some life. Leave-in conditioners also help keep your bleached hair vibrant. 

Does purple shampoo actually work? 

Yes. It’s known as the best shampoo for bleached hair. Purple shampoo works by distributing purple pigments to neutralize the underlying yellow tones. 

What are optimal ingredients to look for? 

Citric acid is one of the most strengthening ingredients. This ingredient revives damaged hair and is one of the most popular ingredients in color-treated shampoos.

So, What’s the Best Shampoo? 

Overall, we think the best shampoo for bleached hair is Oribe Bright Blonde Shampoo. This shampoo offers you beautiful colors while enhancing your blonde hair and making it brighter.

Best Overall
Oribe Bright Blonde Shampoo 
  • Paraben free
  • Cruelty-free
  • Safe for daily use
  • May experience dry hair
  • Relatively expensive
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Natural keratin and UV filters are strong in this product, and the Oribe signature fragrance is lemon and lavender. However, the other 6 products on this list are great options as well. Happy styling!